How Long to Love an Idea?

So you are limiting the ideas you develop, and you are doing discovery work, learning fast. How fast is fast enough? Deciding that is undulating discovery work, with your team and your customers.


What is for certain? In software development, not much. Give your team a foundation by making fast learning part of your work agreement.

Have the discussion as a team: How long will we love an idea?

With this foundation, the team can better focus their super powers on the work that matters most.

Likely, the length of time your team loves the idea will be different than your product owner or product manager. The gap can usually be effectively closed by focusing on the end customer.



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